CHRISTMAS SADIA
¨The more you know about Christmas, the better Sadia is¨, this concept intends to bring the magic of Christmas to people's tables, showing that the brand is always attentive to the smallest details, in an attempt to transform this moment into something special.
THE BIGGEST
CHRISTMAS TREE
IN SÃO PAULO
We light the magic of Christmas in São Paulo.
We turned the biggest tourist spot in the city
into 138 meters high Christmas tree.
CCO: Sergio Gordilho
CD: Erico Braga, Pedro Bullos
AD: Cortez Pereira, Victor Moraes
CW: Victor Capato
Agency: Africa DDB
